HP Inc. announces a historic deal with Shutterfly, the world’s leading online retailer and manufacturer of high-quality personalized products and services, adding a second phase of HP Indigo 12000 Digital Presses and naming HP as its preferred digital press provider as they expand their lead as the world’s leading digital print service provider. The announcement comes just a year after Shutterfly acquired the first phase of 25 HP Indigo 12000 Digital Presses, making its combined order the largest deal by far for HP Indigo.
“We are seeing an incredible renaissance in digital printing. People click on what they like but print what they love. The power of HP’s digital print technologies opens new markets, applications and possibilities for our top customers like Shutterfly,” said Enrique Lores, President, Imaging & Printing Business, HP Inc. “We are seeing enormous momentum in our digital printing and graphics business as more companies discover the power of print to reinvent connections. Shutterfly leads the market in high-quality photo-based printed products and we are incredibly pleased to be part of that success.”
Shutterfly will use its new fleet of digital presses to produce a range of high-quality, personalized products and gifts including photo books, calendars, custom stationery, cards, and keepsakes. The new HP Indigo presses will be installed in time to help Shutterfly manage the annual boom of photo-based gift giving for the holiday season.
“We are extremely thrilled that Shutterfly has chosen us, following last year’s high-performance rates, but are even more honored by their entrusted faith in our technology and future innovations,” said Alon Bar Shani, CEO of HP Indigo. “I would like to thank our thousands of employees and service providers in Israel who succeeded in creating and installing the printers in record time- on top of their ongoing work.”