Chocolit


Chocolit Challenge


Challenge

Our challenge was to make a refreshing campaign for one of the oldest and familiar brands in Israel.

Our goal is to transfer the message "Everyone can make their own Chocolit differently"

 

Strategy
Our strategy was connecting to the trend of cooking competitions and through it tell the story of the variety of forms of preparation - Only in this case the children’s were the judges, and the parents were the “competitors”.
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